September 23, 2023


Only Auto

Proton, ACO Tech open Proton DX – first automotive digital expertise centre in Malaysia in Quill Metropolis Mall

2 min read

Proton, ACO Tech open Proton DX – first automotive digital experience centre in Malaysia in Quill City Mall

Proton together with ACO Tech has formally opened Proton Digital Xperience (Proton DX), the primary automotive digital expertise centre within the nation.

Positioned within the centre of Kuala Lumpur, Proton DX occupies a 5,275 sq ft area inside Quill Metropolis Mall the place the centre gives guests interplay with know-how in addition to leisure and way of life parts, and is comprised of six zones in complete.

The centrepiece of the Proton DX setup is the Digital Cockpit which accommodates occupants in a theatre-esque association for the experiencing of good mobility features, the place occupants can be taken on a digital drive.

Right here, the digital drive is by way of an interactive playback of the journey that may take roughly 20 minutes from begin to end, and guests sampling the Digital Cockpit will get to pattern varied voice command options whereas seated behind a car dashboard; a functioning wi-fi system charger is situated on the centre console within the seating association’s entrance row.

For these in search of an much more concerned expertise, there’s additionally an exercise zone the place guests can have interaction in movement sensor-activated video games. For refreshments, the Aico Cafe is situated close to the entrance of the premises, whereas the life-style merchandise zone characteristic activewear and way of life merchandise from sportswear model Joma, and these can be joined by official Proton merchandise sooner or later.

Additionally accessible for buy at Proton DX are wearable electronics and car care in addition to family equipment, together with the X Watch good watch that may pair with an Atlas-equipped car and ship instructions to the suitable car.

These merchandise are actually accessible from the Atlas Auto cell app, although the bodily location of the Atlas Mall inside Proton DX is aimed toward prospects who would favor to have a hands-on sampling of the merchandise on supply via the app. Additionally accessible are official merchandise from manufacturers inside the wider Geely Group, akin to Zeekr and Lynk & Co.

On the street-facing facet of the premises is a car supply bay, although this might not be for normal deliveries; it will sooner or later be used for deliveries of particular commemorative or milestone car items.

“This centre gives an immersive area for everybody to be taught in regards to the progressive applied sciences that go into an car and on the identical time, present an expertise that goes past being on the highway. In our efforts to steer the good mobility business, we hope to make Proton DX a platform for STEM training. That is a part of our dedication to lift the extent of technological consciousness and data of the nation,” mentioned ACO Tech CEO Li Pu.

Developed by ACO Tech along with Proton and China Development Financial institution, Proton DX is open each day from 10am to 10pm, and is situated on the floor ground of Quill Metropolis Mall on Jalan Sultan Ismail, Kuala Lumpur.

Proton DX by ACO Tech, official photos

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